Broadscale Mobilizes Uber for "Car Free Living" Partnership
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Broadscale Newsletter
    News & Insights from Broadscale Group June 2016   
In the two decades I’ve worked on transformation in energy, transportation, and business generally, I can’t remember a more exciting - and volatile - time.
GMToyota and Apple are among the global powerhouses that have placed big bets on ride-sharing and autonomous vehicle start-ups, while the electric vehicle industry has gotten an historic boost from Tesla’s 375,000 pre-orders for its Model 3 Sedan.
And consider this: Uber just raised $3.5 billion from the Saudis at a $66 billion post-money valuation, making it worth more than the largest U.S. auto manufacturers.
Broadscale is excited to be in the thick of this change…

Uber, Parkmerced, and Broadscale launch Car Free Living program


PM logo


We’re honored and excited to have established a first-of-its-kind partnership with Uber to bring Car Free Living, a multi-modal transportation program we developed, to Parkmerced, the largest residential community in San Francisco, and ultimately to communities and developments around the world.  The program incentivizes urban dwellers to use public transit and an array of new mobility services instead of a private car – benefiting residents, property owners, and cities at large.  
Uber is the first Platform Partner of Parkmerced Labs, a joint venture between Maximus Real Estate Partners and Broadscale.  We’ll be testing and developing urban innovations with strategic partners at Parkmerced and then replicating and deploying them globally.

Read Uber’s take as well as coverage in Forbes, Fortune, and the SF Chronicle.

Broadscale Group speaks at Fortune's Brainstorm E 
Fortune Brainstorm E, one of the best events in our field, was held on May 16-17, and we were delighted to collaborate with the organizers as in years past.
I interviewed clean energy pioneer David Crane, former CEO of NRG, on where he sees the field going. Watch the video here.
I also moderated a Smart Cities panel with Glenn Lurie, President & CEO of AT&T Mobility and Consumer Operations; Former Governor Bill Ritter, Founder & Director of The Center for the New Energy Economy; and Eric Spiegel, President & CEO of Siemens USA.

Finally, we held Broadscale’s Spring Network Meeting in conjunction with Brainstorm, and had CEOs from five pioneering startups shared how innovations in mobility, energy storage, financing, and energy analytics are changing the landscape.

Zero Energy City Panel 2016


Engie selling fossil assets and investing in renewables
ENGIE-logo   As solar and wind continue to get cheaper and proliferate, with contracts to deliver power as low as 3 cents per kilowatt hour, our Network Member Engie is undertaking a dramatic overhaul of its business.  It plans to sell €15B worth of fossil fuel assets in the next three years and will be investing that capital in renewable energy, energy services, and decentralized energy technology. 

Earlier this year, Engie announced the sale of its $3.3B U.S. fossil fuels portfolio to Dynegy and acquired an 80% majority stake in a leading battery storage company, Green Charge Networks.

Current presents to Broadscale Network 

Maryrose Sylvester, President and CEO of Current, powered by GE, presented to our Network earlier this year to discuss the exciting new start up within the 124-year-old GE. Current will leverage GE’s Predix software to provide comprehensive energy solutions to commercial and municipal customers. 

GE, one of our founding Network Members, also announced it is moving its headquarters to Boston "to be at the center of an ecosystem that shares our aspirations,” said GE CEO Jeff Immelt



Last month, I co-authored a Fortune piece with my Resourcient colleague Stephen Dolezalek on the energy industry's transition from centralized power to distributed, networked systems that are seamlessly orchestrated by software.  The benefits of this shift - economically, environmentally, and socially - will be dramatic. 

If you’re interested in learning more and exploring what all this means for your enterprise, let us know. Ben Rogers will also be at the Edison Electric Institute's Annual Convention in Chicago next week if you want to connect in person. 


Andrew Shapiro 
Don’t forget to follow us on Twitter @broadscale!
Copyright © 2016 Broadscale Group LLC, All rights reserved


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