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Dear {FIRST_NAME},
As a subscriber to In The Frame newsletter, you're obviously keen on keeping up with the latest activities here at Giles Babbidge Photography.
Well, here's the latest bit of news, which just might help you with your own promotional activities...
Rates lowered for October 
Given that it was my Birthday last week, I thought I'd mark the occasion with a celebratory Special Offer.
Simply put, here's the deal:
For the whole of this month, I am offering a discount on all rates. Photographic shoots, image restoration, even photo presentation options - everything will be subject to 1/3 OFF.
I'm not one for hidden catches, so there are none. The only condition is this:
All assignments must be booked and undertaken by 31st October 2009, and will be subject to a discount only when the Reference Code GBP30-1 is quoted.
A lot of people are holding back on their advertising/marketing spend at the moment (no guesses as to why!), and the issue of cost often over-shadows that of 'value to the business'. That's fair enough.
But at the same time, it is important to remember that bad photography can have a worse effect on, say, a website than including no images at all. Tempting as it is to 'do it yourself', this is often a false economy.
I want people to be using great pictures in their brochures, newsletters, flyers etc, because I know what a great marketing tool photography is.
So, if you've been thinking about commissioning a new set of imagery for your business, now is a great time to give it some real thought and take action.
Oh, and in case you were wondering, this offer also applies to the social side of life, too - family events, fund-raisers, group trips... everything is covered!
... And a little bit more 
If you are planning an end-of-year event, such as a staff party or a charity ball, you can also benefit by taking action this month.
Secure your December photography booking by 31st October, and you will be given 10% Discount.
All assignments must be booked by 31st October 2009, and will be subject to a discount only when the Reference Code GBP30-2 is quoted. Bookings will be secured after receipt of a non-refundable deposit.
Get In The Frame 
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Simply click on the 'Get ITF' link here and that will direct you to the subscribe page on our website. Takes less than 30 seconds. Easy!
And if you like what you see here, please be sure to spread the word to those who you think might also be interested.
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Thanks for reading!
Kind regards,
Giles.
Giles Babbidge ABPPA, BA(Hons)
