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SVVGA Marketing News
We are pleased to announce that Scott Black has joined the SVVGA team as our new Marketing Director. 
Scott brings to his new role more than 15 years of consumer brand marketing experience garnered at Southcorp Wines, Heck Estates, Hain Celestial Group, Constellation Wines and Don Sebastiani and Sons. This diverse experience, coupled with his strategic mindset and his incredible passion for Sonoma Valley will make him a great champion of the Alliance’s numerous marketing initiatives. 
Scott lives just over the hill in downtown Petaluma with his “better half” Vanessa and his two Australian Shepherds—Esti and Ike. Please join us in welcoming him to the team. 

Scott can be reached at 707-935-0803 x. 3 or
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SVVGA Sustainability Workshop, this Wednesday, March 26.  The Sonoma County Winegrowers and the California Sustainable Winegrowing Alliance (CSWA) are hosting a series of sustainability workshops throughout Sonoma County. In partnership with the Sonoma Valley Vintners & Growers Alliance, a workshop for vintners and growers in the Sonoma Valley will be held on March 26, 9:00-11:00 am – Valley of the Moon Winery, Glen Ellen.

Click here for more information and to register. Or contact
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The Small Business Development Center of Sonoma County, in partnership with Napa (under Napa Valley College), is hosting the 9th annual Hospitality Institute Symposium at Napa Valley College's Upper Valley Campus --  this Tuesday, March 25th.  Sonoma SBDC has secured 15 spaces at the Educator Rate ($99), discounted from $150.  At registration, businesses click on the Educator rate and in the space for "Company" enter “(your winery) - SONOMAWINERY"  Click here for more details or contact Cathy Balach with the Sonoma SBDC at 707-538-8133.

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Farella Braun + Martel, Wine Education Series: How to Protect Your Interests When a Winery Approaches Insolvency:  There often are many different parties involved in making a great wine.  And sometimes even makers of great wines can become financially distressed.  In that situation, it is important for both the winery and the various parties involved in producing the wine to know their rights and act promptly.

Tuesday, April 1
The Lodge at Sonoma
1325 Broadway, Sonoma

Registration & Breakfast: 8:30 am
Program: 9:00 am - 10:30 am

Click here for more information and to register.

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Concierge Tour this Thursday, March 27th presented by Pure Luxury Transportation
We look forward to taking B.Wise Vineyards and VJB Cellars with us this Thursday as we visit Northern Sonoma County Concierges and take some Sonoma Valley Winery Maps, winery information, and wine of course!  Transportation sponsored by Pure Luxury Transportation.

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2014 SVVGA College Scholarship Announcement
For the thirteenth consecutive year, the Sonoma Valley Vintners & Growers Alliance (SVVGA) is pleased to offer merit scholarships to selected 2014 high school graduates who will be attending an accredited college or university in the fall of 2014.  These scholarships provide partial expenses for the freshman year and are non-renewable.

Basic Eligibility Requirements
Applicants must have at least one parent employed by an active member of the SVVGA for at least 6 out of the past 12 months. An active member may be a Grower or Vintner.

Please click here for more information and the application.  Please click here for the Spanish version.

Questions about the eligibility requirements and the selection criteria may be directed to Brian Shepard, Community Outreach Chairman for the SVVGA at email address
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Wine Institute invites you to post spring and summer winery events on both and site to help celebrate Down to Earth Month in April and beyond. is the official consumer website for the state of California travel information. Posting your winery and region events on both sites will give you maximum exposure.
To submit to, go to: and fill out requested information in the event form.  Should you have any questions please email

To submit to go to: and follow these instructions.  Should you have any questions please 
contact Molly Okumura at

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A Masters Student with the Lund University Centre for Sustainability Studies in Sweden is requesting your participation in a survey for her thesis.  Klara Winkler is interested in how winegrowers and producers view vineyard landscapes and the many values they provide. She has developed an online survey where participants sort a set of statements about vineyards according to how much they agree with them. This will be analyzed to tell her what the main perspectives are. This survey is being used in a new project that is just being starting with winegrowers in New Zealand and Southern England, and she would like to include members of the Sonoma Valley Vintners & Growers Alliance as well. Participation takes about 20 minutes or so.  Click here for the survey.

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Vintner Members:  2014 Sonoma Wine Country Weekend event participation forms are now available!  There are many ways to be involved and take advantage of the opportunities that Sonoma Wine Country Weekend has to offer. Check out the “cheat sheet” to plan for your event registration, and use it as a guide when you sign-up online.
Recap on Recent Events
Concierge Newsletter:
View the latest Concierge Newsletter featuring Sonoma Valley winery events.

Membership News

For membership referrals, forms are available here:

    -   Vintner Membership
    -   Grower Membership
    -   Associate Membership (Business)
    -   Individual Membership (Personal) 


Wanted:  Beltane Ranch is looking for an Evening Receptionist.  Responsibilities include welcoming guests to the ranch, checking them in, making dinner plans & activity recommendations, baking cookings, setting the table, finishing laundry, and little bits of cleaning & organizing. Beltane Ranch would love to get someone great who could grow with them. Starting $13/hour. Click here to see the craigslist ad.

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Wanted:  2 barrels Petite Syrah, 2012, Sonoma Valley preferred.  Please contact Dean at 707-537-8007.

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Wanted:  Wheel tractor, four wheel drive with minimum 55 horsepower.  Must have a cab.  Price is negotiable. Please contact Will Ivancovich at 707-292-2221 |

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For Sale:  Wind Machine, Bear River type.  Asking $3,000.00.  Please contact Will Ivancovich at 707-292-2221 |

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Need harvest intern or cellar help? I'm Evan and I'm looking to break into the winery business. Very agile, strong and loves to work outside. My perfect day involves doing as much physical labor as possible. As you can see I'm also incredibly ambitious. Contact me by phone 978-621-7372 or by email SPEAKS SPANISH.

Industry Events

Wine Institute/FedEx – Wine Export Webinars
Wine Institute and FedEx present the third webinar in a series of free wine exporting webinars on March 26.  The series will cover growing one’s business through exports, transportation choices, China opportunities, and compliance rules and regulations for exporting wine from California.  Click here for the full agenda and to register.

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A toolkit is now available for Down to Earth Month in April, the third annual statewide celebration that Wine Institute is coordinating to highlight California's leadership in sustainable winegrowing and other green initiatives.  Wine Institute members are invited to use this toolkit to be part of a coordinated campaign of publicity, website features, social media and legislative outreach to help educate policy leaders, media, trade and consumers about sustainable winegrowing in California’s vineyards and wineries.  Click here for the toolkit.

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A series of trainings and workshops for agricultural and related industries are being held at the Sonoma County Farm Bureau in 2014.  To register contact Anita Hawkins 707-544-5575 or

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2014 National Grape & Wine Policy Conference
Success through Leadership, Advocacy and Networking in our Nation's Capital, May 18 - 21  
Holiday Inn Capitol, 550 C Street SW, Washington, DC

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2014 ASEV National Conference
June 23–27, Hyatt Regency Austin, Austin, Texas
The ASEV (American Society for Enology and Viticulture) National Conference will include technical sessions, research forums, symposia and industry seminars.

Wine Competitions

The 2014 Press Democrat North Coast Wine Challenge is Open for Entries
Vineyard & Winery Management will produce the second Press Democrat North Coast Wine Challenge.  Entries are being accepted now through April 10, 2014.  Judging will take place April 29-30, 2014.

Industry News

VJB Vineyards Purchases Wellington Winery Hires Wilfred Wong to Expand Research, Grow Social Media, and Make Wine More Accessible

City Council approves moderate rules for Sonoma Plaza wine tasting rooms

Sonoma rejects cap on tasting rooms

CAWG eNews, 3.20.14

Wine Institute News Briefs, 3.19.14

Winery Events & Activities

To view upcoming events, click here to link to the events section of our website.
Please forward any events, awards, press releases or information to by Thursday for inclusion in Monday's ne wsletter

In this Newsletter:

 SVVGA Calendar

26 - AVA Sustainability Meeting
27 - Concierge Tour: Sonoma County

1 - Farella Braun + Martel Wine Industry Education Series
1-3 - Sonoma in the City:  New York
17 - Membership Mixer
22 - Concierge Tour: Sonoma Valley

2 - Vineyard Crawl - Gloria Ferrer Caves & Vineyards
22 - Concierge Tour: Napa Valley
20 - Vineyard Crawl - Hanzell Vineyards
24 - Concierge Tour: Sonoma Valley
26 - Annual Member BBQ

22- Concierge Tour: Sonoma Valley

1 - Vineyard Crawl - Anderson Ranch/Tyge William Cellars
21 - Concierge Tour: San Francisco
29-31 - Sonoma Wine Country Weekend

18 - Concierge Tour: Napa Valley
25 - Membership Mixer

18-19 - Reserve Sonoma Valley
22 - Concierge Tour: Sonoma Valley

13 - Concierge Tour: San Francisco
17 - ABC Training

1-31 - Holidays in Sonoma Valley
2 - Concierge Tour: Sonoma Valley
5 - Annual Holiday Party

Office Depot logo 3

SVVGA Sponsored Office Depot Discount Supply Program.
Contact Catherine Collins for enrollment at 707 536 0095 ext 2104 or e-mail at

Board of Directors

Eva Bertran
Gloria Ferrer Caves & Vineyards
Gary Buffo
Pure Luxury Transportation
Rick Corcoran
Fairmont Sonoma Mission Inn & Spa
Phil Coturri
Enterprise Vineyards

Danny Fay - Vice President
Envolve Winery
Squire Fridell - President
GlenLyon Vineyards & Winery
Cathy Gorham - Treasurer
Bill Hooper
Kenwood Investments
Richard Idell
Idell Family Vineyards
Becky Jenkins - Secretary
Madrone Vineyard Management
Jon Parker
Highway 12 Vineyards & Winery
Mike Pucci
Sangiacomo Family Vineyards
Alan Ross
Ross Vineyard
Dan Zepponi
Valley of the Moon Winery

SVVGA Members
Vintner Members
Grower Members
Associate Members



Sonoma Valley Vintners & Growers Alliance
783 Broadway
Sonoma, CA 95476
Phone: 707-935-0803
Fax: 707-935-1947

Maureen Cottingham
  Executive Director

Scott Black
Marketing Director

Taylor Serres
Events Coordinator

Abby Ham
Office Manager

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SVVGA Website Links


Winery Map

Event Calendar

Press Releases

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Please support our sponsors when you make your purchasing decisions: 

Rabobank Cathleen Gorham  707-933-3066

Pacific Office Automation George Zeuss  510-522-9830 x249

Pure Luxury Transportation Jennifer Buffo  707-766-2200

Farella Braun + Martel LLP David Bruns  415-954-4400

Fairmont Sonoma Mission Inn & Spa Rick Corcoran  707-938-9000

The Lodge at Sonoma Suzy Hart  707-935-6600

Wine Country Party & Events Michael Prichett  707-292-8232

San Francisco Magazine Paul Reulbach  415-398-2800

American AgCredit Terry Lindley 707-545-1200

Bank of Marin Glen Stanley

Exchange Bank Steve Herron  707-524-3102

NBC Bay Area Lance Lew  415-276-1411



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Sonoma Valley Vintners & Growers Alliance
783 Broadway
Sonoma, California 95476

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