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October View from Eight Trails
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Does Social Media Help SEO?
Hello, Ed. There's a lot of discussion about the relationship between social media – Twitter, Facebook, LinkedIn, for example – and search optimization. I gave a presentation on SEO recently, and that spawned a lively discussion, a blog post, and an interesting blog comment conversation about social media posting. The short answer is that posting on social media sites helps your search visibility, but not necessarily your SEO. Check out my post and the comments for details.

Are You Going to BOLO?
I’m attending the BOLO Conference in Scottsdale next week, put on by my friends at Agencyside. If you’re going, and especially if you’re from out of town, download my BOLO Conference Planner. There are so many great workshops, labs, and breakouts at BOLO that I think you’ll find it useful in picking your sessions from among the competing options.

SEO Smart Tips on Twitter
I've started a new series of SEO tips through the Eight Trails Twitter account. Follow Eight Trails on Twitter and get an SEO Smart Tip each day.

Eight Trails Goes Whale Hunting
I'm excited to be consulting to The Whale Hunters, helping them to develop a go-to-market plan and refine their messaging for their audiences. The Whale Hunters is a system for accelerating business growth through large account sales. Look for more news on that project in coming months. In the meantime, take a look and see if The Whale Hunters might be good for your business.

I also just launched a new Eight Trails-designed and developed website for Valparaiso United Futbol Club in Phoenix (if you're wondering, futbol= soccer). I love those active outdoor and recreation clients!

Connect With Me
Let's get connected. Send me a LinkedIn invitation.

Get out there and enjoy the incredible fall weather and scenery.

Regards,
Ed

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4363 E Danbury Rd
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