Click to view this email in a browser News & Events | April 2009
HIP Investor | Human Impact + Profit
HIP = Human Impact + Profit: For your company, your portfolio and your world.

 IN THIS ISSUE:

* How HIP Is Your Revenue and Product Mix?  
Who Is a HIP Conglomerate?

* Global Social Venture Winners -- from Indonesia to Africa to New Zealand 

* Quantify Your Carbon Value -
Free Webinar Replay, with ClimateEarth Accounting Systems 

* What Future Leaders Are Saying
(Net Impact survey of 1,800 MBAs)

* HIP Alumna Named to Fellowship at Hitachi Foundation Program to Improve Business 

* Finding Summer Interns - How HIP Can Help 

* Make Your Portfolio & Organization More HIP


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HOW HIP IS YOUR REVENUE ? WHICH PRODUCTS DO GOOD + MAKE MONEY? 

Wall Street analysts and institutional investors examine sales growth, international sales, product mix and business unit ups and downs.  All of these are financial in nature, and critically important to an enterprise's economic prosperity.

But those metrics can also be lagging or incomplete.  Products that are "HIP" generate both Human Impact + Profit TM, because they are designed that way from the start, screened along those criteria during research, development and launch, and deliver a core environmental, social or human benefit to customers, while making money for shareholders.  Yes, they Do Good AND Make Money.

At PepsiCo, CEO Indra Nooyi is integrating a business strategy of "Profit With Purpose," which includes initiatives in health and nutrition, environment and people.  PepsiCo is now tracking its product revenue in the categories of "good for you" (like Tropicana, Quaker Oats, SunChips, Naked Juice, SoBe and Ethos Water) and "fun for you" (like Doritos and Mountain Dew).   At last count, Pepsi's "good for you" products represented 30% of its revenue, which it expects to increase over time (though the Q1 2009 earnings presentation highlighted a "maniacal" focus on cash).  Pepsi is a top performer in HIP ratings - and Q1 2009 return on equity is over 40% - which has enabled it to outperform the S&P and Dow indices.

CONTINUE READING TO LEARN ABOUT GE'S $17 BILLION REVENUE IN ECOMAGINATION PRODUCTS

What is YOUR HIP revenue share?  Most companies still don't know exactly. 

HIP's five categories of impact (health, wealth, earth, equality, trust) are based on solving human problems that are highlighted by Maslow's hierarchy of needs, like:

= Health: Obviously, the mission of health care is healing patients and encouraging wellness. Data mining technologies help Cardinal Health's MedMined help track outcomes, and support pharmacies in managing complexity.   An example of a Health+Earth product is Hospira Inc.'s VisIV, a new IV solution container resulting in 40%-70% less waste than similar products.

= Earth:  Innovative materials companies are pioneering environmental breakthroughs:  PerkinElmer's suite of sensor products (in industrial, auto and safety) annually reduce 22 million tons of carbon emissions. Allegheny's grain-oriented electrical steel (GOES) is used in lightweight and eco-efficient equipment, saving energy and emissions.  Ball's award-winning 100% recyclable, lower-weight-than-glass wine bottle that uses both product and process innovations to drop the overall footprint and cost over its lifecycle.  Juniper's new routers save 30% energy and half the data-center space, and Tellabs 5500 digital cross-connects drop energy usage 85%.

CONTINUE READING TO SEE MORE HIP PRODUCTS MADE BY S&P 500 COMPANIES WITH HUMAN IMPACT + PROFIT

This strategic view about solving human problems focuses innovation and R and D on the most pressing opportunities - which also creates loyal customers, engaged employees, and committed suppliers.  These products also tend to be first to market, higher margin, market-share grabbers and have the potential for long-term profitable lines of business.

Can you be a HIP Conglomerate?  One example of a multi-impact company is McGraw-Hill.  While many recognize its affiliation with textbooks, McGraw Hill (a multi-generational family controlled company) owns several lines of business across all five HIP human impacts.

= Health:  Harrison's Practice is a mobile resource that provides doctors and nurses with the latest medical advances and knowledge via the web and hand held devices, which can be used with patients more easily than books.

= Equality:  iSpeak is a device that turns an MP3 player into a portable translation device, while Acuity is an accountability testing program for public schools.

LEARN MORE ABOUT MCGRAW-HILL'S VERY HIP PRODUCT PORTFOLIO

How much of YOUR revenue is HIP?  How is your company solving human problems for profit?  What is your strategy for creating Human Impact + Profit?

= Contact us to advise you on how to create more HIP products and generate more HIP revenue - and share your successes with us at HIPrevenue@HIPinvestor.com  =

Finally, THANKS! to all the HIP portfolio research associates who have contributed to the 500+ companies that HIP Investor has researched across Products, Human Impact (health, wealth, earth, equality, trust), Management Practices -- and how they drive Profit.

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GLOBAL SOCIAL VENTURE WINNERS -FROM INDONESIA TO NEW ZEALAND 

The Global Social Venture Competition (GSVC)is celebrating 10 years of inspiring MBAs to create a business that is both profitable and creates positive human impact.  GSVC was co-founded in 1999 by five Haas MBAs at Berkeley's business school, including Sara Olsen of SVT Group (nominated as one of America's Most Promising Social Entrepreneurs by Business Week.)

This year's grand prize winner (with a $25,000 prize) is EcoFaeBrick,  a team of Indonesian MBA students from Prasetiya Mulya Business School, working with an in-country entrepreneur, to make lower-cost, higher-performance ceramic bricks from excess cow dung.  Partnerships have been built with Habitat for Humanity and a local developer.  

GSVC also rewards quantifiable Social Impact Assessments, and this year's winner is BrightMind Labs from New Zealand, launching online gaming software to help manage mental health and autism in youth.

Both winners advanced from GSVC's Southeast Asia region, led by Thammasat University Professor Ed Rubesch and program manager Pattraporn "Dao" Yamla-or.  Their program engaged several dozen reviewers from all sectors (business, social, government, media, academia) to evaluate hundreds of plans - including entrants from Thailand, Malaysia, Philippines, Singapore, Cambodia and Viet Nam.  (The regional judges included HIP's CEO R. Paul Herman and SVT Group's Founding Partner Sara Olsen.)

Previous winners of the GSVC that continue to scale while blazing new paths include fair-trade innovator World Of Good, healthy school lunch provider Revolution Foods, and eco-efficient MicroEnergy Credits Corporation.

READ MORE DETAILS ABOUT THE COMPETITION - BY CHANGE.ORG'S NATHANIEL WHITTEMORE

 

QUANTIFY YOUR CARBON - AND FIND NEW VALUE:  FREE WEBINAR REPLAY

How can counting carbon boost your bottom line? Climate Earth and HIP Investor's FREE webinar shows you how -- with compelling case studies of S&P 500 companies that are generating higher profits from more systematic carbon accounting - resulting in revenue growth, cost reductions, tax benefits and brand enhancement 

Theme: Boosting Your Bottom Line By
Counting All Your Carbon
Date/Time: Anytime at your computer
GO TO: http://www.hipinvestor.com/category/events/

 

FUTURE LEADERS SPEAK UP:
BUSINESS SHOULD IMPROVE SOCIETY

In late 2008, Net Impact in partnership with the Aspen Institute Center for Business Education, gathered the opinions of 1,850 MBA students, representing over 80 graduate business programs.  Interesting findings include:

  • 90% of today's graduate students blame a focus in business on short-term rather than long-term results as one of the contributing factors to the global financial crisis
  • Less than a third of respondents think that corporations are working towards the betterment of society (31%)
  • Yet, they definitely believe that the for-profit sector should play a role in addressing social and environmental issues (88%) and that being responsible leads to corporate profits (77%)

READ THE VIEWS of 1850 MBAs HERE

Also, LISTEN to Net Impact's ISSUES IN DEPTH on the Web or download an MP3 file - speakers include Burt's Bees, eBay, McDonald's, Citigroup and HIP.

 

HIP ALUMNA UPDATE: JENNY HARMS 

Congratulations to Jenny Harms, a former HIP analyst, who recently joined The Hitachi Foundation as a Mita Business in Society Fellow. Her primary focus is on the Hitachi Community Action Partnership and the Yoshiyama Young Social Entrepreneurs' Program. Jenny graduated from Duke University's Fuqua School of Business in May 2008 with an MBA and concentration in Social Entrepreneurship.

jenny-harms.jpgWhile at Duke, Jenny was co-president of The Duke MBA Net Impact Club and worked with school administration to incorporate issues of responsible business and sustainability into the curriculum, student activities, and building maintenance. Prior to business school, she worked for Boys & Girls Clubs of Petaluma (California) overseeing six local clubhouses and the organization's fundraising efforts. Jenny also spent a year of service as an AmeriCorps volunteer with New Orleans Area Habitat for Humanity. While there, she helped build 10 houses and managed the affiliate's volunteer program. Jenny has a Bachelor's Degree in Zoology and a certificate in Women's Studies for the University of Wisconsin-Madison (go Badgers!). In her spare time she enjoys volleyball, cinema, knitting, and all things winter.

Jenny was a core HIP team member of the Big Oil analysis performed by HIP and SVT, which rated and ranked the environmental, social and human impact - and how it drives profits - of the global energy industry, published in Fast Company magazine in 2008.  

MEET HIP'S LATEST TEAM OF ANALYSTS

line-moisan.jpgLine Moisan is currently studying at Presidio School of Management (MBA).  Line was a software engineer and forestry expert before graduate school.  Line is seeking to make a difference and help others.

preston-sharp.jpgBefore becoming a graduate student at the School of International Relations & Pacific Studies (UC, San Diego), Preston Sharp worked internationally with the Peace Corps and WorldTeach. Upon completing his degree, he is seeking a consulting career in Corporate Social Responsibility or International Development.  Preston balances his free time between helping social entrepreneurs develop impact metrics and making really tasty smoothies.  

Vivek-Kumar.jpgVivek Kumar lives and works in New York City, although he considers himself an amateur globetrotter. Prior to HIP, Vivek was in financial services and management consulting. When not determining the HIPness of America's biggest companies, he enjoys exploring the Big Apple. Vivek hopes to one day change the world for the better - currently underway.

Anne-Ho.jpgAnne Ho is a JD+MBA student at the University of San Francisco specializing in finance and international business law.  After graduation, she plans to help NGOs promote social progress and economic growth in developing countries.  Anne holds a B.A. in Human Biology from Stanford and has worked as a healthcare consultant, nonprofit managing director, and most recently with USAID in Vietnam as a legal associate.  She is an enthusiastic patron of the arts and volunteers with The Junior League of San Francisco and San Francisco Shakespeare Festival to bring arts education to youth.

jillian-mccoy.JPGJillian McCoy is based in San Francisco.  She hopes to pursue a career helping to develop and grow socially and environmentally responsible businesses.  In her spare time, Jillian enjoys good music, good food, good friends and good books.  (See Jillian's analysis of a HIP conglomerate above.)

gina-wu-lee.jpgGina Wu is a consultant for the Aspen Institute's Business and Society Program, focusing on re-orienting the MBA to embrace the principles of corporate citizenship and sustainability.  Gina has worked in the pharmaceutical industry, at New York Cares as a Corporate Relations Manager, and at Mercy Corps' Beijing office focusing on microfinance.  She holds a BA in international relations from the University of Pennsylvania and an MBA from Columbia Business School. Gina hopes that in her lifetime, there will be a fundamental shift in realizing that we are dependent on a healthy earth for our continued survival.  

robin-connell.JPGRobin Connell recently earned an MBA in Sustainable Management from the Presidio School of Management. She received her B.A in Environmental Studies from the University of Santa Barbara. She was the New Business Manager for Dwell Magazine and is currently consulting in sustainability.

Kevin-Christopher.jpgKevin Christopheris a second year law student at the Univ. of San Francisco interested in litigation, investor justice and awareness, and cleantech.  His life goals are operating on an inverted bell curve, working with intelligent and energetic social ventures like HIP, and fixing bikes at the local shop.  A native of Nashville, Tennessee, Kevin is an aspiring tri-athlete and husband to a beautiful and beautifully fearless artist by the name of Lauren.

ajay-gopalan.JPGAjay Gopalan is a Valuation Senior Analyst at Duff & Phelps, LLC, based in San Francisco, but originally from New Jersey. Ajay graduated the University in Boston with a degree in Finance and Accounting. His interests include volunteering, reading, playing sports, and biking. Ajay's vision of a future world sees that companies will become increasingly transparent and work for both the shareholders that finance them and for the societies around them.

yeabsi-hip.jpgIn 2001, Yeabsi Mehari moved to the U.S. from Addis Abeba, Ethiopia to attend University.  Growing up in a developing country, she knew a career in sustainable development would be her focus. At George Mason University, Yeabsi earned a B.A degree in Social Peace and Justice Issues through an Integrative Studies program, and established an NGO focused on empowering women and children in East Africa through a unique model combining microfinance, education and health focused programs.  Yeabsi is completing a Masters in Conflict Analysis and Resolution at George Mason University's Institute for Conflict Analysis and Resolution (ICAR).  

 

SUMMER 2009 INTERNSHIPS

* HIP Investor is seeking talented individuals for Summer 2009 for researching international companies, co-creating innovative financial models, and expanding our publishing and social networking. More details HERE.

* Need a talented professional for your organization? HIP can help! Many qualified graduate students and professionals seek out HIP to help them find great opportunities.  If you need talent, write us at  TalentTeam@HIPinvestor.com - and we can likely connect you with highly qualified candidates.

MAKE YOUR PORTFOLIO AND COMPANY MORE HIP WITH OUR SERVICES

ORGANIZATIONS: Lead By Becoming More HIP

* HIP  Scorecards- Use Leading Indicators To Manage Your Performance and ROI Across the Entire Organizatioon - align all your staff to deliver HIP results.

* HIP Supplier Scorecard - Bring Sustainability and Savings Into Your Supply Chain - the fastest way to getting HIP.

* HIP Strategy Workshops - Design New Products for Increased Sales to Meet Global Customer Needs - innovate to grow revenue and capture market share.

* HIP Financials and Wall Street Presentation - Educate Investors and Wall Street  About How Human Impact Leads to Profit - great for Shareholder meetings!

INVESTORS: Is Your Portfolio HIP?

* HIP 100 Index (TM) - Apply this new approach to your investments, seeking both good and profit. Can be customized to your specific passions and goals - like Health, Wealth, Earth, Equality and Trust. 

* HIP Portfolio Scorecard - Measure the Impact of Your Portfolio (Stocks, Bonds, Real Estate and Charity) across each asset class - excellent for institutions, foundations and endowments.

LEARN more about HIP's services for investors and for companies or contact Jessica@HIPInvestor.com to help you, your portfolio, or your company be even more HIP!

 

HIP IN THE NEWS

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SOLAR SPENDING STUMBLES, BUT HIP CEO SEES SUNNIER DAYS AHEAD

Danny Bradbury of BusinessGreen.com summarizes the slowdown among smaller solar ventures - and quotes HIP CEO R. Paul Herman on the solar stimulus and a sunnier future outlook.

READ THE FEATURE

 

 

 

 

 

 

 

 

 

 

 

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BENEFITS OF A HIP PORTFOLIO - AS SEEN AT ECOTUESDAY

Every fourth Tuesday in SF, LA, MN, MI and DC, sustainability leaders gather to learn the latest innovations and network.  HIP CEO R. Paul Herman shared how to focus your portfolio to generate Human Impact + Profit.

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WATCH THE VIDEO

 

 

 

 

 

 

 

 

 

 

 

 

 

COOL CONFERENCES

 

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Sustainable Brands 2009, Monterey, California,
May 31-June 4

Join the 3rd annual conference that showcases leaders in sustainability that also build great brands.  Experience extensive networking, deep insights from expert panels, and new learning from innovative brands.

 SPECIAL HIP DEAL*: Twenty percent off (20%) the conference pass: use code "hipsb09" - or fifteen percent off (15%) the virtual conference pass: use code "virtSB09".

All attendees to get $25,000 worth of market research from JD Power & Associates (analysis of 2 million blog posts over 36 months) and Earth Sense (attitudes towards 80 products). 

RSVP for SUSTAINABLE BRANDS 2009

 

 

 

 

 

 

 

 

 

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Learn How the New Green Economy Is Expanding and Innovating, SJF Summit, Durham NC, June 2-3

Clean-tech investing is growing, and will accelerate with the new-energy plan's stimulus. Join cleantech and sustainability CEOs - and their investors - along with nonprofits and government leaders, for an expanded summit in the Research Triangle in North Carolina. 

The event will feature keynotes from Nicholas Parker of Cleantech Group LLC, Jeff Wolfe of groSolar, Majora Carter of Majora Carter Group and Martin Eakes of Self-Help Credit Union, as well as two Cleantech CEO panels, concurrent sessions on green job elements, and a capital markets plenary.

SIGN UP NOW FOR THE
EARLY-BIRD RATE (BY APRIL 30)

 

 

 

 

 

 

 

 

 

 

NETWORK WITH HIP

 

INVITE HIP TO SPEAK (OR WEBINAR) AT YOUR UNIVERSITY

HIP's CEO has recently lectured on campus to graduate students and undergraduates from all disciplines, from capital markets to fair-trade fashion:

 

 

 

 

 

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GREEN MBA AT
DOMINICAN UNIVERSITY

 

 

 

 

 

 

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PRESIDIO SCHOOL OF MANAGEMENT (MBA)

 

 

 

 

 

 

 

 

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UNIVERSITY OF SAN FRANCISCO (MBA)

 

 

 

 

 

 

 

 

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SAN FRANCISCO STATE UNIVERSITY (MBA)

 

 

 

 

 

 

 

 

Join the HIP networks on Facebook, YouTube, LinkedIn, Ning, JustMeans and Twitter - and read the HIP blog:

 

BECOME A HIPSTER IN
THESE SOCIAL NETWORKS

 

 

 

 

 

Join the HIP group on:

Facebook

 

 

 

 

 

 

 

 

Watch HIP Videos, read the blog, see archived newsletters since 2007:

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Learn how to be more HIP:

YouTube

 

 

 

 

 

 

 

 

 

Network with peers and share your feedback with corporations:

Just Means

 

 

 

 

 

 

 

 

 

Follow the tweets of HIP's founder and CEO:

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