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IN THIS ISSUE:
- RATE: How HIP Is Your Grocer?
- PROFIT: By Adding More Women Leaders
- JOIN: September 9 - EcoFashion and Sustainable Apparel
- INVEST: Green Real Estate Round-Up and Sign Up for Sept. 2 Webinar
- TEAM: More New Faces at HIP
- 2009: HIP Workshops for Your Firm's Sustainable, Profitable Growth
HOW HIP IS YOUR GROCER?
By Lee Coker
As consumers and investors alike begin to realize that the decisions we make with our money have a dramatic effect on the world's social and ecological systems, there is increased pressure for our nation's major grocers to go green. People of all backgrounds are beginning to ask their grocers:
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Are you selling fresh produce in urban and suburban areas?
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How are you keeping your supply chain safe and improving it?; and,
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What is your company doing to reduce its carbon footprint?
The industry leaders - from Whole Foods to Walmart - are adapting to the changing market with smaller stores in more locations, innovative programs for improving their supply chain, and increased investment in clean technology.
However, creating an integrated strategy that encompasses the HIP methodology - setting and achieving goals for positive human impact that drive increased profit - has proven difficult for all the players.
By incorporating concepts of sustainability into the heart of their business model, and linking them to their billions of dollars in expenditures, these businesses have the opportunity for significant growth and increased status amongst consumers, investors, and employees.
READ MORE: How HIP Is Your Grocer?
LEARN MORE: What's so HIP (and Not So Much) about Your Grocer?
Want More Money? Hire Women to Lead!
by Paul Herman
Enterprise Rent-A-Car, likely the most customer-friendly in the industry, is positioning itself to make more money. How? By appointing Pamela Nicholson, who's worked her way up from the front-line ranks when the company was only 200 people over 27 years ago, to the role of President in this family-owned private company.
Does adding women leaders make companies more money? The research of Catalyst.org, a non-profit based in New York, has consistently shown that the top 25% of companies with the largest share of women Directors on a public-company Board beat the bottom quartile companies with a return on equity 53% higher (13.9% for Boards with more women; 9.1% with fewer or no women).
For public-company Boards with 3 or more women (the upper echelons of the top quartile), the return on equity skyrockets to 16%.
At HIP Investor, we evaluate how companies that represent the population in Boards, executive teams, managers and staff drive higher Human Impact; which tends to increase Profit and financial returns. This Human Impact + Profit, or HIP, correlation can be tracked, and is a useful measure for both companies and investors.
INVESTOR ROUNDTABLE - September 9th - EcoFashion and Sustainable Apparel
Sustainable or 'green' apparel represents $3 billion in annual sales, a still small portion of the overall $450 billion global apparel market. Due to a convergence of global trends and consumer attitudes, however, the sector is poised for substantial growth through 2008 and beyond.
Who are the designers, manufacturers, and corporations leading the way in sustainable apparel? What practices and technologies are they bringing to bear? How are they innovating for Human Impact + Profit (HIP)?
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Scott Leonard, CEO of Indigenous Designs (www.indigenousdesigns.com), sells fair trade and organic apparel and accessories. From raw material farming to artisan work around the world, come hear Scott describe what a HIP company in this industry looks like.
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Plus, pop-up speakers, including Joslin Van Arsdale of San Francisco's Eco Citizen boutique (www.ecocitizenonline.com) , providing an overview of sustainable apparel on the market today - and coming soon.
Join HIP Investor's rapidly growing Investor Roundtable Series:
EVENT DETAILS
Date: Tuesday, September 9, 2008
Time: 6 p.m. to 8 p.m.
Location: Downtown San Francisco, close to Muni/BART
REGISTER TODAY and SAVE $10 OFF THE DOOR PRICE!
HIP Roundtable RoundUp:
Green Real Estate - August 2008
(Residential, Commercial, Industrial)
HIP's August 2008 Investor Roundtable featured a mix of real estate innovators:
- Ritesh Patel of Virtu Investments described the company's Green Living Program, and how energy conservation, water conservation, and waste reduction efforts across its properties have resulted in up to 20% cost savings.
- Amanda Hawn explained how New Forests Advisory is a broker in ecosystem-based markets, and reviewed two of its current projects - the Tropical Timber Fund and Malua Wildlife Habitat Conservation Bank.
- Paul Gifford described ProjectDX , an emerging web-based tool for municipalities to aid the move from planning to action in reaching clean energy compliance targets and other green goals.
- Chris Bartle showcased Green Key Real Estate, a green realtor serving both buyers and sellers.
- Jeff Rauenhorst introduced Federspiel Controls, which is helping to minimize energy waste and cost in older buildings, especially at universities.
LISTEN TO THE PODCAST AND
SEE THE LATEST INDUSTRY INSIGHTS
NEW HIP PRODUCT:
Join, Learn, Interact - Green Real Estate Webinar
LIVE at your computer - Tues, Sept. 2 - SIGN UP NOW

HIP GROWS TEAM AGAIN
Meet HIP's Summer Research Team, focused on evaluating companies for HIP's first financial product, coming Fall 2008.
William Reinhardt: William graduated from Princeton in 2006 with a degree in Geosciences. The fossils he studied shed light on interpreting past climate changes, and a post-graduate fellowship allowed him time abroad. He spent time on carbon trading initiatives in both Africa and China before settling in California to pursue his future. William has a vision to provide business around California an environmental perspective without losing sight of practical application. He enjoys seawater sports and volunteering in the SF Botanical Gardens.
Todd Feiler: Todd is building a career focused on developing new ways to harness private market forces to achieve public interest gains. Todd graduated with a degree in International Relations from Stanford where he served as the Chief Copy Editor of Six Degrees: Stanford's Journal of Human Rights and was active in the Stanford Association for International Development. Todd previously worked as a researcher on a start-up clean energy investment fund in Beijing, China.
Mike Manzano: Mike Manzano is a recent graduate of the MBA program at CSUEB. He holds a BSEE from UCLA and is an AASI-certified snowboarding instructor. While in graduate school, Mike was involved in corporate sustainability through memberships in both the Environmental and Sustainability Committees and in the MBA Association. His strongly held beliefs that sustainable strategy yields successful business outcomes led him to write a short statement called the Green Business Manifesto for his ethics class. Mike hopes to continue his socially conscious career in the corporate world and, enhanced by his experiences at HIP, make a positive impact in the way businesses operate in the 21st century.
Tom Willis: Tom recently graduated from the University of Minnesota with a BA in Business. Throughout his college career, he focused on looking beyond the numbers to identify and measure true impact. New to San Francisco, Tom is now seizing the chance to take his focus to the next level by determining the total impact companies have on their stakeholders.
ANNOUNCING HIP WORKSHOPS
HIP Investor's corporate workshops are designed to build a base of quantifiable information to spur innovation -- and motivate executives, managers and staff to seek profitable ways to integrate sustainability within their company.
MORE DETAILS HERE ON HIP'S CORPORATE WORKSHOPS
To learn more about these unique and exciting offerings - including HIP's finance education series and Leadership Education and Strategic Planning session - please contact Wil Keenan at wil@hipinvestor.com.
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Sept. 22, New York City, Framework CR, Transparency: Risk or Opportunity
Chief Financial Officers and General Counsels are wondering about the upside returns (and downside risks) of more transparency, a core element of Trust. HIP's CEO R. Paul Herman will join Framework CR's Kathee Rebernak to share why building Trust leads to higher Profit and shareholder value.
LEARN MORE HERE AND REGISTER to get 50% off a second paid attendee from the same firm, before Sept. 8.

Oct. 13-15, San Francisco, Social Capital Markets 2008
Investors and entrepreneurs will unite at the Social Capital 2008 conference, where Human Impact + Profit are core elements of a portfolio and competitive advantage. HIP's CEO R. Paul Herman will join Good Capital's Kevin Jones and Tim Freundlich and a range of innovators from all sectors - to increase the flow of investment for impact.
REGISTER TODAY and save 50% on the conference if you enter code HIP
October 29th, NYC
Sustainable Business Success
Sustainable Business Success (SBS) is designed as a fast-paced, interaction-rich overview of how sustainability ties to tangible business benefits. HIP CEO R. Paul Herman will join leading business executives from Wal-Mart, Xerox, SustainLane and more to show the way to green and sustainable business practices in all aspects of business operations.
LEARN MORE AND REGISTER TODAY

November 13-15, Philadelphia, Net Impact North America, The Sustainable Advantage: Creating Social and Environmental Value
More than 2000 professionals and graduate students are expected to change the world and the face of business with inspiration, insights, workshops, networking and planning for new ventures - each of which contribute to a world of increased Human Impact + Profit.
REGISTER TODAY and save $50 before October 3rd
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| HIP Event Partners |
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Hanson Bridgett, Sept. 18, Conversation with California State Treasurer Bill Lockyer, moderated by Joel Makower
LEARN MORE
EcoTuesday, a Sustainable Business Leader's Networking Forum takes place in multiple cities across the USA on the fourth Tuesday of the month in San Francisco, Los Angeles, Minneapolis and Seattle
LEARN MORE; - Attend, or set up a new city
Check out the latest sustainability news and find exciting upcoming sustainability conferences in NYC and Miami.
LEARN MORE
Investors Circle, November 10-12, Boston
LEARN MORE - Register as an entrepreneur or investor.
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| HIP IS HIRING |
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HIP PORTFOLIO MANAGER, INVESTOR SERVICES
HIP Investor Inc. is seeking an experienced portfolio manager to achieve sustainable, profitable growth for our clients - and to help launch our upcoming HIP portfolios and funds.
LEARN MORE and contact Jessica Skylar at Jessica@ HIPinvestor.com
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| HIP ROUNDTABLES |
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UPCOMING: HIP Investor Roundtables
September 9th
Sustainable Apparel
October 14th
Voting in 2008, Election Special
November 11th
Affordable Health Care
December 9th
Year-End Tax-Deductible Giving to Charities
SIGN UP FOR A ROUNDTABLE - OR A SERIES OF 4 OR 12
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