December 15th, 2010

Prime Links

A Collection of Inspiring and Useful Things to Click on

Hello Digital Media Powerhouse!

Please see the left rail below the light bulb for an introduction. Now on to the links (Link-text is shortened for convenience. Clicking on it will take you to the story page):

An interesting, thoughtful and prescient look at our industry and how we've gotten to current marketing tactics and client-agency-publisher relationships: Made-By-Many.com
Market in the flow: gross.tumblr.com
P&G shifts marketing from Soap Operas to Social Media (it being called a soap opera because of P&G underwriting is one of my favorite pieces of trivia): Boston.com
Relevant marketing communications are being redefined in a more conversational tone. BlackBerry leads the way: AdAge
A vintage 90's Steve Jobs speech about a brand and its core values: YouTube
People don't buy what you do, they buy why you do it: TED.com
Samsung offers gift wrap customized with tweets: Samsung.com/TweetWrap
The anatomy of a perfect landing page: Formstack
A handy extension for unpacking links and viewing more media directly on Twitter.com. As someone else described, I knew I loved this after two minutes of using it: labs.embed.ly
Signal, Curation, Discovery. A great discussion that innovation in online media centers around discovery: Battelle Media
68% of companies said they were shifting from traditional forms of marketing to more emphasis on branded content: eMarketer
Awesome blog post touching on how teaching the concepts behind programming in grade school could be a great thing: jonsteinberg.com
Turning Kids From India's Slums Into Autodidacts. As another described "Everything about this story is inspiring": WSJ.com
Predictions for 2011from 1931. Leaders of the time, like Henry Ford, give their predictions on what the future will look like: AbnormalUse.com

Thank you and hope to connect soon!

I'd love to hear your thoughts on the above links or have a discussion about what you're going to be accomplishing online in the new year.

Thanks for your time. Have a great holiday season & Happy New Year!

Best,

John.

About this LinkLetter

You're receiving this email because you are someone I respect in the media and marketing industries. My name is John Shankman. Hopefully you know me if you're receiving this email, but if not, I'm an Account Director at The Huffington Post. By day I sell advertising and marketing programs made for the digital medium. By night I try to click on every single link I can find on the Internet. I know a lot of people are much busier than me so I thought I'd try to create some value for you by providing a round of up the latest and greatest industry things-to-click-on. As Clay Shirky says: "There's no such thing as information overload, only filter failure." My hope is that I am a serviceable filter.

Hopefully there's enough value here, that you do not mind this being a semi regular communication (once a quarter or so). If this is completely useless and/or offensive to you, I apologize and please respond accordingly and you'll be taken off the email immediately! Please do be gentle though.

Interested in learning more about The Huffington Post, Social News

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Tel: (631) 786-3895
Twitter:@johnshankman

Email: johns@huffingtonpost.com